Category Archive: STREET STYLE

Thank Goodness! 8 Fashion Lifesavers We’d Love To Thank

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Tomorrow is Thanksgiving, and while we’re all for an around-the-table game of “What are you thankful for this year?” we’d much rather spare the tears and mushy sentiments and talk about fashion instead.… Continue reading

GoJane Lookbook: Plaid Reputation

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What you thought you knew about this old school print is all about to change! Loving these outfits? Shop GoJane’s Plaid Reputation collection for all of these styles.

GoJane Lookbook: Frock On!

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Party Down + Live It Up Get all these styles at GoJane.com!

Happy Birthday, Anna Wintour!

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All hail Anna Wintour. Editor-in-Chief of fashion’s most respected magazine (that’s Vogue, for those of you who haven’t been paying attention for the last 100 years!), friend to such iconic fashion shot-callers as André Leon… Continue reading

GoJane Lookbook: Legends Of The Fall

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Loving these looks? You can find it all on GoJane.com!

It’s In Black And White: 5 Stars Who Take Grayscale To The Next Level

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We spoke last week about donning all one color, but going monochrome can also mean only working in black and white. And when it comes to dressing in grayscale, grey matter if you will,… Continue reading

GoJane Lookbook: Grey Matter

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Black and white and chic all over. Shop the complete Grey Matter collection on GoJane.com!

GoJane Lookbook: Go Monochrome

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A single palette, dozens of looks. Find all these styles on our Shop By Outfits page.

GoJane Lookbook: Cover Story

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Cold front coming through? Turn a bleak weather forecast into front page news.

Lumber-Jane? 7 Ways To Wear Flannel And Not Look Like A Lumberjack

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Fall has fallen upon us, and we here in SoCal could not be more excited for the change. It’ll be a small one, mind you (we’re not so much with the seasons), but… Continue reading

Sweater Weather: Fall Knit Trends

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Yeah, we said trends, but what we really meant to address is one specific sweater trend: oversized, fluid fits. And we feel it’s especially fitting for a season rife with Netflix marathons, cozy dinners,… Continue reading

Fall Transitional Pieces: Bold Booties + Basic Bottoms

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These first weeks of Fall 2014 have been pretty chill so far. The days are feeling a bit crisper, the nights a bit cooler, which means it’s time for some of our favorite… Continue reading

GoJane Lookbook: Fall 2014’s To-Wear List

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Loving these looks? Find everything you see on GoJane.com. Shop our latest collection of over-the-knee boots, knits, plaid prints, and the best fall boho has to offer.

Biker Chic(k): Why You Need A New Jacket

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It’s officially fall now – yay! Well, according to the calendar. LA may not have many “changing” seasons, but we’re totally on board with dressing for fall regardless of the temperature, dangit. Shorts… Continue reading

Rock This Way: 7 Ways To Grunge Up Your Look

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Anyone who ever doubts that fashion is a cycle only need look at each season’s runway recaps to see that something is always making a comeback – a style or an article of… Continue reading

Rush To Print: How To Wear Patterned Shoes

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For the fashion-conscious, not much is better than a really good shoe or a really good print. Unless what you have on your hands (or feet!) is a pair of really good shoes with… Continue reading

Stay High: How To Style Over-The-Knee Boots

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Julia Roberts Vivian made them every sexpot’s go-to in Pretty Women. Kylie Jenner can’t go a week without roaming the naughty streets of Hollywood in them. And moms and dads all around the… Continue reading

GoJane Lookbook: Promise Land

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New Season. New Discoveries. Find all these styles at GoJane.com!

Tuesday Tunes: Grimes

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Glitchy, glossy, synth-pop, alien-abducted ABBA, psychedelic drama, witch house, grave wave… This is Claire Boucher, better known as Grimes, a pixie-ish Canadian artist who creates genre-defying music. She’s not just some random indie… Continue reading

GoJane Lookbook: Jeans Come True

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You mustn’t be afraid to dream a little bigger, babes. Wake up to the new dawn of denim. Loving these looks? Get everything you see here on our Shop By Outfits page.

7 Camo Pieces That’ll Have You Rising In The Ranks

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Camo has come a long way, from actual army attire to popular perennial print. Nowadays it’s no longer under the radar, popping up everywhere and on everything from shirt pockets to full-body jumpsuits.… Continue reading

How To Wear: Body Chains

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If you’re anything like us, then you’re a firm believer in the idea that chain-ge is good. And with the end of summer rapidly approaching (say it ain’t so!), now’s as good a… Continue reading

Happy World Cat Day!

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Seriously…Why is anyone at work right meow? Fake a tummy ache and get home to your cat ASAP! There are five centimeters behind her ears that have not been properly scratched today…and your… Continue reading

Warning! Graphic Content Ahead: This Summer’s “Statement” Pieces

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If there’s something to be said about this summer, it’s that whatever needs to be said can be said by a T-shirt. Graphic tees have always been in circulation (how else would we… Continue reading

The Kimono: Summer’s Light-As-Air Outerwear

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Our idea of the kimono today, at least in this part of the world, evokes an image that is less Madame Butterfly and more social butterfly, one with a summer calendar full of… Continue reading

Man Crush Monday: Jesse Rutherford (AKA Lead Singer of The Neighbourhood)

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If you don’t know this week’s #MCM, then you need to get your priorities straight, sister! His name is Jesse Rutherford, and he is the smoking hot lead singer of the five-piece Californian… Continue reading

GoJane Lookbook: Hot Pursuit

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Betcha thought it couldn’t get any hotter… You were sooooooo wrong!

Holy Slit! Our Favorite Leg-Baring Cuts For Summer

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Here in sunny SoCal, we’re lucky enough to have lovely weather for most of the year, but in the middle of summer, sometimes the sun beating down on you just makes you wanna… Continue reading

Man Crush Monday: Dave Franco (AKA The Younger, Even Hunkier Franco?)

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Monday was just meh…and then this happened! If you don’t already know this week’s Man Crush Monday, please allow us to shed some light on the beautiful Dave Franco. Why U Should <3 Davey… Continue reading

Style Crush: Eva Chen

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In an industry where everyone is striving to stand out, Eva Chen is unique and notable. Not only for her razor-sharp sense of style, but also for her intellect and humor. Last June,… Continue reading

Happy Birthday, Toni Garrn! (AKA Leonardo DiCaprio’s German Model Girlfriend)

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What do you get the woman who has already been blessed with Leonardo DiCaprio as a boyfriend? Nothing! You just give her the dirtiest look ever as she comes prancing across the room… Continue reading

BET Awards 2014: Throwbacks & Throwing Shade!

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Anyone who turned last night’s viewing of the BET Awards into a drinking game that consisted of drinking every time Pharrell or Beyonce won an award is definitely hungover right now! Amirite? It… Continue reading

GoJane Lookbook: DYEhard (Tie-Dye+Dip-Dye)

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DYEhard: Take A Dip If you thought tie-dye hit the scene hard in the 60s, you’re about to experience a trip down groovy lane with these updated millennial versions. We’re calling it haute-hippie-chic.

Style & Swag: Skater Girls

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In case you haven’t visited, here’s a friendly FYI: Southern California summers are hot, obvi. The sun shines relentlessly with long days and short nights which means we’re out cruising on a daily… Continue reading

Happy World Sauntering Day: Celebrate With The Cutest Walking Shoes Ever!

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  So what exactly is World Sauntering Day? Today celebrates the slow motion beauty of life. It reminds us to just take a chill pill, calm the F down, and enjoy the simpler… Continue reading

Wear Your Polka Face: Do’s And Don’ts Of Donning Dots

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Summer is only mere hours away (or three days if you’re being all accurate about it), and even though most of us working folk don’t get a real break like the schoolkids do,… Continue reading

Man Crush Monday: Kit Harington (AKA Jon Snow, Lord Snow, The Bastard Son, & [Just Plain] Christopher…)

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Pssssh…more like AKA my future one night stand (maybe four night stands!). Who watched last night’s Season 4 finale of HBO’s Game of Thrones? We certainly did, and OMG, besides all of the… Continue reading

Olá, 2014 World Cup!

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Every four years the FIFA World Cup takes place as one of the biggest sporting events of the year. It’s hosted this year by Brazil, and thirty-two nations are taking part (USA! USA!… Continue reading

What’s Your Type: Bag Lady Edition

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Let’s face it, ladies. Your go-to handbag has seen better days. Sure, it’s still functional… Until one day your handle breaks or that busted seam finally turns into a big fat hole. (Been… Continue reading

Let’s Talk Dresses & Jewelry!

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So who went out this past weekend? Cool, cool. And who looked hot as hell while they were out? Okay, okay, we see some hands out there. Well, who didn’t like their outfits… Continue reading

The Buckle: 8 Summer Sandals U Need!

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One, two, buckle my shoe… Let’s talk about buckles, and not the ones that hitch up your boyfriend jeans. They’re functional, we like ‘em big and small, and they elevate flat sandals without… Continue reading

Tuesday Tunes: Ariana Grande

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Whether you’re a die-hard Arianator or her music is your latest guilty pleasure, we think it’s safe to say that 20-year-old Ariana Grande is pretty freakin’ talented. The actress-turned-songstress released her first chart-topping album Yours… Continue reading

Microtrend: Single-Strap Heels

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We’ve said it once, and we’ll say it again: less is more. And while we love showing off our latest, greatest, and most outrageous footwear (like these, these, and these), we also know… Continue reading

So Knotty! How To Turn One Top Into A Million No-Sew Accessories

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As much as we may try to avoid it, with every spring has to come spring cleaning. (How else would we keep our closets from bursting at the seams?) But spring cleaning your closet doesn’t have… Continue reading

Man Crush Monday: James Franco

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We know, we know. Mondays suck. They suck hard. There’s nothing we can do or say to make them suck any less. Or is there? We might have something to turn that Monday… Continue reading

Lookbook: Golden Girl

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It’s your time to shine. Why stay in when you can stand out? You’re the one they want, in all your glory.

Microtrend: Matching Sets

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1. Flower Painting Strappy Peplum Top, Flower Painting Textured Pencil Skirt, 2. Roses On Grid Bustier Cropped Tank, Roses On Grid Mini Skirt, 3. Piped Tropical Floral Bustier Cropped Top, Piped Tropical Floral… Continue reading

Lookbook: Brave New Wardrobe

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The signs couldn’t be more clear… It’s out with the old, in with the bold. And we’ve got just what you’ve been searching for. We knoooooooow you’re loving these looks…that’s why we made them… Continue reading