Category Archive: BEHIND THE SCENES+SNEAK PEEKS

Lookbook Sneak Peek: Tropical Trance

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Anyone on the West Coast knows that water is scarce. We’re experiencing one of the worst droughts in like FOREVER! Lawns are looking lime greenish, scattered with patches of death, and riverbeds are… Continue reading

Lookbook Sneak Peek: GoJane Swim 2014

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It may seem a bit early to be thinking about swimwear, considering the polar vortex is still jacking people up on the east coast and the Winter Olympics in Sochi looks like a… Continue reading

Lookbook Sneak Peek: Purely Laced

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“I cannot see what flowers are at my feet, Nor what soft incense hangs upon the boughs.” -John Keats Check GoJane.com tomorrow for the complete lookbook…

Lookbook Sneak Peek: Nothing But Net!

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What’s basketball got to do with fashion? Uhhhhh, hello? Everything. Models are tall.  Basketball players are tall. Basketball players have been known to court a model to two. Look at Adriana Lima and… Continue reading

Lookbook Sneak Peek: Spring Flingin’ with Funky Florals

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Everyone’s sitting on the edge of their seats wondering which direction our next lookbook campaign is gonna guide their next GoJane shopping haul. We’re stuck in that weird realm that exists between Winter… Continue reading

Sneak Peek + BTS: Babes, Beanies, and Blue Steel

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Obviously, there’s a lot of posing that goes on during our shoots every week. But this week, there seemed to be an extreme amount of vogueing going on. Maybe the models were just… Continue reading

GoJane & Our Seven Dorks

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As we were perusing our latest b-roll photos, we noticed a cool little theme. It all started with a model with  crazy allergies and ended with a stylist who rocks some majorly geek-chic… Continue reading

Sneak Peek + BTS: Sweaters, Slits, and Singin’ It

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We’re getting pretty comfy cozy this week. With lots of jackets and sweaters coming in, we can’t help but daydream about nights in front of the fire with hot chocolate and festive movies.… Continue reading

Sneak Peek + BTS: Glitz, Knits, & Girl Talk

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3 things you are absolutely going to need this season: Glitz, knits, and girl talk. Glitz, because what’s life without a little sparkle. Knits, because obviously it’s getting cold outside. And girl talk… Continue reading

Sneak Peek + BTS: Leopard, Leather, & Love

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We’re totally feeling the love around here lately. Love for leather, love for leopard, love for all things Halloween, and obviously the love for each other. Oh, and the love for fall clothes… Continue reading

Sneak Peek + BTS: Metallics, Midriffs, & Sweet Moves

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Don’t you hate it when photoshoots turn into dance sessions with models bustin’ out their sweet moves in some awesome clothes? Oh wait, no. We love that. And we’re recruiting all the models… Continue reading

Sneak Peek + BTS: Boys, Bosses, and Bad-asses

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As temperatures start to drop, we’re topping off everything with hats. Even our cats. Because you know your cat rocks a Boss beanie almost as well as you do. So tell us, which… Continue reading

Sneak Peek + BTS: Beanies, Bandanas, & Bad Girls

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Zombies, bad girls, and puppies. We’ve got it all here at the office. Needless to say, we have a pretty good time shooting product every week. What cool weather pieces are you falling… Continue reading

Sneak Peek + BTS: Faux Leather, Fishnet, and Faces

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We all already know our models have mastered the art of the Blue Steel face. But what you may not know is they have also mastered the art of being silly. Really, ridiculously,… Continue reading

Sneak Peek + BTS: Hoods, Headbands, & Big Hair

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We’re accessorizing all our new styles this week with headbands, hats, and big hair. Since summer is dwindling down (we know, it’s devastating), we’re getting in tons of new styles for fall. Which… Continue reading

Sneak Peek + BTS: Felines, Florals, & A Little French

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We’ve got some serious girl power happening in the studio this week. Can you tell? Feline sunglasses that are reminiscent of Catwoman, outfits that remind us of Rosie the Riveter, and headpieces that… Continue reading

Sneak Peek + BTS: Jewelry, Jeans, and Jammin’

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Did you feel that? Our models are oozing cool all over the place. And so are all our new styles. Who knew there were so many ways to wear denim? And who knew… Continue reading

Sneak Peek + BTS: Leopard, Lace, & Livin’ the Dream

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One word pretty much sums up all the clothes we got this week: Fabulous. We’re totally stocked up on leopard printed everything, body chains, lace, and tons of glam shoes. We’re having trouble… Continue reading

Sneak Peek + BTS: Pink Ladies, Pizza, & Pouty Faces

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In case you hadn’t already noticed, our models are a whole lot of fun and a whole lot of fierce. We’re pretty sure these pictures are evidence of that. And all the funky,… Continue reading

Sneak Peek + BTS: Diamonds, Daisies, & Dance Moves

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School’s out, the sun is hot, and the beach is calling. And we have to say, it’s got us all feeling pretty happy. Of course, a girl needs the perfect summer wardrobe to… Continue reading

Sneak Peek + BTS: Mesh, Munchies, & Matching Sets

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Summer is in full swing, and we’re not meshing around. Or rather, we totally are. With the temperatures rising, we are fully appreciating all the cropped tops, mesh accents, and bathing suits we’ve… Continue reading

Sneak Peek + BTS: Fringe, Flags, & Funny Faces

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What do you get when you cross fringe, flags, and funny faces? A pretty amazing photoshoot. And obviously, some awesome clothes. We’re especially excited about all the wild prints we’ve been getting in… Continue reading

Sneak Peek + Behind the Scenes: Lattice, Love, & Leopard

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As the weather gets warmer, our hemlines are definitely getting shorter. And our maxis are getting looser. We’re experiencing a total heat wave here at GoJane. From shorts to maxis to bandeaus, we’re… Continue reading

Sneak Peek + BTS: Graphic Tanks, Gladiator Sandals, & Glamour

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What do models do between outfit shots? Fix up their hair, do their nails, have fits of laughter, and dance the robot, of course. This week, we’re loving all the summer sandals and… Continue reading

Sneak Peek + BTS: Mohawks, Metallics, & Matching Sets

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What happens when your models are buddies? You end up with some pretty awesome pictures. This week, not only have we been lusting over all the new duds, but we have been having… Continue reading

Sneak Peek + BTS: Cuffs, Cowboys, & Cut-Outs

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What do British Flags, neon pants, and Woody hats have in common? They’re all on GoJane’s Love List! We’ve been loving all the bright summer clothes we’ve been getting in lately, and we’re… Continue reading

Sneak Peek + BTS: Tribal, Tie-Dye, & Tulle

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In case you hadn’t already noticed, we have some amazingly silly models. Obviously gorgeous, but they all have a pretty great sense of humor to go with those long legs and perfect tresses.… Continue reading

Sneak Peek + BTS: Hats, Hair, & High Heels

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Our models were having a little too much fun rocking new jumpsuits, heels, and hats at our last photoshoot. Okay, we actually don’t believe there is such a thing as too much fun,… Continue reading

Sneak Peek + BTS: Chains, Checkers, and Chocolate

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As the temperatures rise, the clothes coming in are getting shorter and more sheer. And we love it. With loads of lace, flirty crochet, super hot mesh, and short shorts, we’re getting pretty… Continue reading

Sneak Peek + BTS: Squiggles, Stripes, and Sweet Shades

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We’ve been having tons of fun this week with all the new prints coming in. And so much warm weather white! We can’t resist the urge to pair white with white. It makes… Continue reading

Behind the Scenes + Sneak Peek: Cool Tanks, Sexy Body Cons, and Sneaky Models

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Remember when we caught our models “reading” before? Well, they were up to the same ol’ antics at our most recent photo sesh. Between gettin’ their learning on and showing off in our… Continue reading

Behind the Scenes + Sneak Peek: Kitty Ears, Funny Faces, and Lots of Color

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On today’s menu? Boho-inspired maxis, brightly hued leggings, and boldly printed rompers. Check out our latest and greatest, and make sure to let us know what you’re loving, deal? By the way, everything… Continue reading

Behind the Scenes + Sneak Peek: Bodysuits, Beanies, and Bananas

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What’s better than rocking super cool bodysuits, graphics, and beanies while eating a banana with your model bud? Not much. It’s something we highly recommend. That, and wearing tons of bright colors all… Continue reading

Behind the Scenes + Sneak Peek: Peplums, Neon, and Cropped Tops

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We’ve already told you approximately a million times how excited we are for the prospect of warmer weather, and now we have tons of new stuff to wear to celebrate the rising temps!… Continue reading

Behind the Scenes + Sneak Peek: Big Ballerina Buns, High-Waisted Denim, and Plenty of Skin

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You already know we’ve been on a serious 90s kick, and we decided to keep the good times rolling with cropped tops, high-waisted denim, and lots of gold bling. Take a look at… Continue reading

Behind the Scenes + Sneak Peek: Bodysuits, Graphic Tees, and Plenty of Giggles

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Two of our goofiest models spent our most recent shoot in slouchy, deep cut tanks, Victorian-inspired bodysuits, and boldly printed leggings. Between the posing and preening, there was also plenty of purchasing; cries… Continue reading

Behind the Scenes + Sneak Peek: Leopard, Tiger, and Peplum (oh my!)

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We know you’re totally ready to start shedding layers and rocking florals, so we’ve got a little peek of spring pastels for you. And a little leopard and a ferocious tiger, just to… Continue reading

Behind the Scenes + Sneak Peek: Floral Suits, Blinged Out Caps, and Lots o’ Lace

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We’ve already welcomed you to spring, but did you know we just got in a ton of goodies guaranteed to get you sprung? Check out some rad behind the scenes photos below and… Continue reading

Behind the Scenes + Sneak Peek: Body Con Dresses, Bright Florals, and Flared Skirts

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First thing you’ll notice about today’s post? Our models are giving serious face. But you don’t blame ‘em, right? After all, these pieces just beg to be worn with plenty of attitude. Don’t… Continue reading

Behind the Scenes + Sneak Peek: Graphic Tanks, Revealing Leggings, and Flirty Bandeaus

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First thing you’ll notice about today’s post? The prints and patterns. We’re getting a ton of stuff in right now, and a lot of our newest pieces feature polka dots, plaid, and more.… Continue reading

Behind the Scenes + Sneak Peek: Mixed Prints, Nail Art, and Wild Jackets

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One of the perks of working in the GoJane studio? Jocking on our lead stylist’s sick nail art. Seriously, Andie‘s nail art makes all other nail art look tame. But a lust worthy… Continue reading

Behind the Scenes + Sneak Peek: Cozy Knits, Vintage-Inspired Capes, and Body Con Dresses

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Is it wrong that we’ve already decided on nine different outfits for the pieces featured in this post? We’d feel ashamed, but truthfully, we’re just really excited to cozy up in one of… Continue reading

Behind the Scenes + Sneak Peek: Party Perfect Dresses, Sequined Jeans, and Lots of Leopard Print

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Maybe it’s the adrenaline coursing through our veins after landing some pretty impressive Cyber Monday deals, but we’re so freaking enthused about everything we’re gonna show you. Why? Because they include sequins, crosses,… Continue reading

Behind the Scenes + Sneak Peek: Leopard Print, Leather Jackets, and a Party Perfect Look

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Our pants would totally be on fire if we claimed that we weren’t in love with every single thing on this page, including the berry-hued sheath that would be perfect for NYE, the printed… Continue reading

Behind the Scenes + Sneak Peek: Graphic Tees with Some Bite and Chunky Knits (Pt. II)

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Remember yesterday when we were telling you about our fun-loving models? Well, we’re back with a second round of pics straight from the studio, and yes, our models continue to have grins on… Continue reading

Behind the Scenes + Sneak Peek: Graphic Tees with Some Bite and Chunky Knits

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You’ll probably notice that there appears to be a lot of smiling, goofing around, and general merriment in today’s photos. Why? No clue. We suspect that it’s all the quirky tees, cozy sweaters,… Continue reading

Get Your Kicks: Heel-less Platforms to Make You Swoon

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We don’t know if you’ve noticed, but we’re kind of obsessed with shoes, especially ones that may cause straight males and less fashion savvy friends to incredulously ask, “Are you seriously going to… Continue reading

Behind the Scenes + Sneak Peek: Fur, Jumpsuits, and Graphic Tees

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Between gossiping with the models and demanding that our photog stops playing so much Skrillex, it’s sometimes easy to forget that everyone is working towards a common goal: taking pictures of all sorts… Continue reading